Every residency program should develop a social media policy and educational effort for learners with early involvement of institutional personnel. The program should designate a content manager who is responsible for the site, including compliance with institutional regulations. The program should also have a communications plan that addresses the use of social media in an anticipatory manner. Proper use of social media is a key professionalism issue, and it is the responsibility of the program to provide education to residents, fellows, faculty, and other staff under their supervision. Although social media can be a powerful tool, programs should recognize that the potential for inequitable relationships exist. Individuals in a position of authority, in general, should not initiate an online relationship with an individual in a subordinate position.
These guidelines were developed to assist residency program leadership with appropriate use of social media platforms. Additional resources are being made available online through CORD to assist with educational efforts. These will be found at https://cord.sharepointsite.net/default.aspx.
We would like to thank Tobi Tanzer, J.D., VP of Integrity and Compliance and Chief Compliance and Privacy Officer for Healthpartners-Regions Hospital for reviewing the guidelines and lending her expertise to the process.
Conflicts of Interest
By the WestJEM article submission agreement, all authors are required to disclose all affiliations, funding sources and financial or management relationships that could be perceived as potential sources of bias. The authors disclosed none.
Western J Emerg Med. 2014;15(1):26-30. © 2014
Western Journal of Emergency Medicine